Founded in 1916 by a group of Norfolk businessmen seeking a

retreat in what was then a coastal backwater, the Princess

Anne Country Club in Virginia Beach has weathered more

than a century of wars, recessions, disaster and peril. Today,

we stand proudly as one of Virginia's premier clubs, offering a ​welcoming haven for its members.

The Princess Anne is a cornerstone of social and recreational life for many ​of us, featuring a top-tier golf course that meanders through majestic ​pines and live oaks, and along tranquil waterways. Our extensive tennis ​facilities include indoor, outdoor, and pickleball courts, complemented by ​a state-of-the-art fitness center and a newly renovated aquatics ​complex.

Our elegant clubhouse boasts spacious locker rooms, inviting bars, a ​grand ballroom, private dining rooms, and a restaurant renowned for its ​excellence. The club’s enduring charm is reflected in its rich traditions and ​the presence of third and fourth-generation members. Balancing deep ​respect for our heritage with modern elegance, the Princess Anne ​Country Club remains a vibrant and cherished destination.

We are truly honored to be considered for this prestigious award.

• Fitness Center recognized as #19 of the top 50 private club and resort fitness & wellness facilities in the country by Club & Resort Business
  
• Gold Award for Best Golf Course/Country Club Wedding Venue in the 2024 Best of Weddings Contest by Coastal Virginia Weddings Magazine
• 2024 PING Power Fitter Award
• Aquatics Complex project featured in Club & Resort Business
• Hosted multiple Virginia State Golf Association Championships
  

To-date, the PACC Pro-Am ​Invitational has raised more than ​$1,000,000 for the Els for Autism ​Foundation, SEALKids, Virginia Autism ​Foundation and FACT (Families of ​Autistic Children in Tidewater).

In 2023, the Els for Autism Foundation ​dedicated a space in their new adult ​services building to the PACC and ​Member Harper Van Horn.

As Virginia's premier coastal private ​country club destination, the Princess ​Anne is dedicated to providing ​members and guests exceptional ​hospitality, challenging fitness ​opportunities, excellence in cuisine ​and engaging social experiences for ​all age groups to enjoy. Welcome to ​your home away from home.

Get Social

• Renovated golf course presenting an exquisite Tim Liddy course design, state-​of-the-art TrackMan golf instruction bay, Beckett's Bunker golf simulator, ​driving range, putting green & short game practice area
  

• 38,000 square foot clubhouse featuring The Chesapeake restaurant (newly ​renovated), Linkhorn Lounge (newly renovated), five special event spaces, ​men’s and ladies lounges, youth room, babysitting room and golf pro shop
  

• New Aquatics Complex including a heated junior Olympic-size, resort-style ​swimming pool with zero/beach entry, children’s water features, cabana bar, ​pizza oven, shade structures, resort-style furniture and family restrooms

• Breakers & Breaker's Boulevard - an ultra-casual atmosphere with seasonal ​menus, featuring al fresco patio dining tables, bar, fire pits and live music

• Court sports include four hard surface indoor courts, seven outdoor Har-Tru ​clay courts, two pickleball courts, a sport court and a seasonal air structure

• Award-winning Fitness & Wellness Center offering group fitness classes, ​tennis/golf fitness programs, personal training, massage therapy, acupuncture ​services and wellness seminars/coaching

• Holly Beach Bungalow - members and their guests may enjoy overnight ​accommodations in this classic 1940's bungalow located across the street from ​the club
  

• Our tenured team includes 16 permanent members who have been with ​Princess Anne for over 10 years, with 2 serving for over 20 years, 5 for over 30 ​years, 1 for over 40 years, and 1 for over 50 years

• Our General Manager Bill Shonk, CCM, CCE (‘head coach’) personally ​conducts an onboarding session for each new team member, featuring ten ​critical 'moments of truth' scenarios that are pivotal to maintaining our high ​level of service
  

• Our Employee Initiatives Committee meets monthly to explore ways to ​enhance the club for team members and celebrate their hard work and ​contributions
  

• Team members are encouraged and supported in expanding their industry ​knowledge by joining professional associations and pursuing leadership roles ​within them

• Our internship program collaborates with universities to provide students with ​hands-on experience in industry standards and an immersive introduction to ​club culture
  

• We live our motto - Personal Attention, Consistently Captivating (PACC)
  

With over 1,100 families, our Princess Anne membership forms a distinguished ​and dynamic community. While our club is home to business leaders, admirals, ​and generals, it is the integrity, generosity, and dedication of our members that ​truly sets us apart. For more than a century, the Princess Anne family has ​nurtured and invested in the club's success, with generations of Virginia ​Beach's most respected families growing up within its walls. Their deep ​commitment to the club is matched only by their admiration and respect for ​the dedicated team members who serve them.

• Each new member family is provided an in-person comprehensive ​orientation by our Membership Director, highlighting the club’s culture, ​amenities and governance

• New Member Socials invite attendees to begin their journey at PACC
  

• Members new to the area are invited to join Board and Committee ​members at the club to facilitate a smooth and welcoming transition into ​the community

• Membership appreciation events and spontaneous acts of kindness ​demonstrate our deep affection and commitment to our members
  

• The Member portal of our website provides easy access to billing information, online ​reservations, Club newsletters, membership directories and more

• Membership Hub - A unique web page dedicated to concise and organized information for ​new members including membership brochures, a dress code flip book, how-to videos and ​application/sponsor/comment card digital forms

• Membership Matters monthly email highlighting upcoming events, policy changes and the ​prospective members being considered for approval

• Private Facebook group enabling members to connect with each other and our team, ​facilitating discussions on all aspects of PACC

• Digital signs throughout the campus showcase new members for three weeks, facilitating ​easy connections between members

• Anonymous membership surveys provide valuable feedback and benchmarking data to ​continuously enhance the member experience
  

When a governing body maintains a sharp focus on strategy and planning, remarkable ​achievements are within reach. For over 100 years, the leadership of the Princess Anne ​Board of Directors has been instrumental in guiding the club's success.

• Structured, one-to-one Board nomination process

• A three-day new Board member orientation program is designed to build ​confidence, alleviate concerns, and ensure proper education for new board ​members

• Three-year director terms, two-year presidential and vice-presidential terms, ​and longstanding positions for the secretary and treasurer ensure both ​stability and effective governance

• Regular membership surveys and focus groups, combined with strategic ​planning and goal-setting sessions, drive continual evolution, investment and ​success
  

Over the past two decades, the Club has invested nearly ​$34 million in strategic capital projects, including ​essential replacements and visionary new facilities, to ​enhance and serve The Princess Anne Family.

A primary role of the PACC Board of Directors is to monitor the performance of the Club and chart a strategic course ​to ensure that our programs and amenities meet the standards and needs of not only our current Members, but also of ​future generations. With that in mind, after many months of analysis and deliberations, the Board of Directors ​recommended and membership approved the PACC 20/20 & Beyond plan in 2019.

This strategic action plan included significant enhancements to our Club including:

• A complete renovation of our aquatics complex, which features a new resort-style swimming pool with ​zero/beach entry, children’s water features, cabana bar, shade structures, resort-style furniture, an attractive ​entry building and family restrooms (Complete - $4.1M)
  
• The renovation of the acquired property at 3901 Holly Road transformed it into the “Holly Beach Bungalow,” now ​offering overnight accommodations for Members and their guests (Complete - $140K)
  
• A new youth room in the clubhouse, The Reef, was designed specifically as a retreat for young ladies and ​gentlemen to include computers, gaming systems, table games, lounge furniture and more (Complete - $37K)
  
• Tennis and Pickleball enhancements including outdoor tennis court being converted to two pickleball courts ​(Complete - $38K)
  
• The completion of our conversion to Better Billy Bunkers on the golf course as well as cart path enhancements ​(Complete - $495K)
  
• Other golf course improvements will include the addition of a putting green adjacent to the driving range as well ​as an enhanced short game practice area (Slated Fall 2024/Winter 2025 - $875K)
  
• An indoor golf simulator/instructional center (Complete - $523K)
  
• A refresh of the Linkhorn Lounge bar area to develop an elegant “bourbon bar” atmosphere (Complete - $427K)
  

To develop this plan, the Board, in collaboration with Club Committees, the Master Planning Committee, the Building Committee, and our Operations Team, worked diligently for ​over two years. Engaging architectural, engineering, and design experts, the team utilized feedback from the 2016 Member Survey, national club trends, and various studies to ​create a plan that meets the needs of both current and future members. This effort has now transitioned to the Master Plan Committee, which is currently assessing the latest ​survey data and trends to guide future club investments.

Rather than soliciting an upfront investment from our members, the PACC 20/20 & Beyond initiative has been financed through monthly capital fees, initiation fees, and bank ​financing. Fiscal year 2019 was a standout year financially for the Club, marked by the renovation of the Chesapeake Room, upgrades to the indoor tennis facility, and a ​substantial increase in new members, all contributing to our success.

The final phase of PACC 20/20 & Beyond will feature an expanded short game practice area and a new putting green, designed by Tim Liddy and located adjacent to the ​practice range. Contracts have been secured for this $875,000 project, bringing the total actual cost to $6,635,772—just $60,772 over the originally approved 2019 budget of ​$6,575,000. This initiative has increased membership demand, resulting in a waiting list of over 150 candidates.

original budget

$6,575,000

Total actual cost

$6,635,772

The PACC 20/20 & Beyond Capital Investment Plan embodies our strategic vision for the future of the Princess Anne Country ​Club. However, our focus is not solely on upgrading amenities. We are dedicated to evolving every facet of our operations to ​stay relevant in the 21st century. Here are a few of the ways we’re evolving to address today’s needs.

• Expanded programming now includes diverse offerings such as senior fitness classes, toddler ballet, social golf events and ​even mermaid pool parties.
• Enhanced Membership options with streamlined transitions for legacy members and appealing programs for families under 40
• Modernized membership process by incorporating online forms and fillable PDFs that can be easily emailed, along with ​offering detailed membership and club information through interactive online flipbooks.
• Our Strategic Planning Committee is actively addressing the challenge of managing the waiting list through thoughtful and ​innovative strategies. Recognizing the growing interest in our club, the committee has developed a comprehensive approach ​to streamline the membership process including:
• Enhancing the efficiency of our waiting list management
  
• Optimizing member transitions
  
• Creating new opportunities for prospective members to engage with the club
  
• Revamped website, mobile app and vibrant social media presence ensure that members remain connected and engaged with ​the club.
• Implementation of elegant digital signs across the club that combine style with functionality, delivering timely and informative ​updates to keep members well-informed.
• Enhancing remote work capabilities by incorporating convenient charging stations, robust Wi-Fi access and other modern ​amenities.
  

What distinguishes the Princess Anne Country Club, beyond our rich history, exquisite cuisine, stunning spaces, and state-of-the-art ​athletic facilities, is the exceptional sense of family that defines us. At the heart of our club is the unique bond we share among members ​and our team, where lasting friendships are forged and cherished memories are created. Our vibrant social calendar features beloved ​traditions like the annual oyster roast and summer outdoor band series, along with engaging activities such as kids' camps and our ​Traditional Christmas celebration. We offer members the chance to relax and enjoy a diverse array of events in our picturesque setting, ​providing a welcome retreat from the everyday hustle.

Christmas waves a magic wand over ​the world, and behold, everything is ​softer and more beautiful.

– Norman Vincent Peale

Each year, we come together as the ​Princess Anne family to celebrate the ​magic of Christmas. For three nights, ​we enjoy horse-drawn carriage rides, ​take pictures by the Christmas tree, ​and delight in singing Santa. This ​time-honored event embodies the ​rich traditions that are close to the ​hearts of every member of our club.